About Us

Lori Craft

My mission has always been to be a catalyst for life improvement within a dynamic and supportive framework. Whether you are purchasing your first home, looking to upgrade, downsize, or buy investment property, it all comes down to using real estate to improve your current lifestyle. And the future is ripe with possibility. The philosophies that drive my business are simple – provide exceptional service to my clients in the most supportive way possible with a burning desire to achieve the results they want to attain in the shortest time possible. I take a hands-on approach and attend to my clients personally. I believe in being honest and forthright – in addition to it being the most ethical approach in my opinion, it saves you valuable time and ultimately puts more money in your pocket. I work tirelessly behind the scenes to help you achieve your goals – I don’t stop because I’m tired, I stop when your goal is met.

I want to earn a client for life, and I approach all my professional relationships with that end in mind. It is my experience both inside and outside the field of real estate that gives me a unique ability to help my clients assess their needs and wants and help them develop a realistic strategy for achieving their goals. In addition to years of field experience, I hold designations as an Accredited Buyer’s Representative, a Certified Negotiation Expert, and as a Designated Short Sale and Foreclosure Resource. But it takes more than keen skill and knowledge to be a great realtor. It takes compassion, understanding, patience, and heart. I believe that houses and apartments are more than just bricks and mortar; they represent dreams and aspirations. It is my dream and aspiration to help Houstonians achieve their goals of home ownership no matter what form that may take.